Immaginario Scientifico /
Leonardo 4.0
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Leonardo 500 years later, in version 4.0
On the occasion of the five hundredth anniversary of the death of Leonardo Da Vinci, the Immaginario Scientifico of Trieste entrusted Ikon with the creation of a new Digital Experience to be presented to the general public: a 10-minute show that uses the 240 sqm ledwall installed at the Tiare Shopping Center.
Three-dimensional animations, videos, moving drawings and original soundtracks blend together to give life to a visual story centered on Leonardo's work.
Storytelling and content
The Ikon team worked closely with experts from the Immaginario Scientifico to define a storyboard that adequately covered all the chosen topics. Subsequently an accurate iconographic research was conducted to produce the visual contents on which the digital experience was built.
Leonardo's machines
Three-dimensional reconstruction of machines and objects taken from Leonardo's projects.
2D / 3D animation
In addition to three-dimensional animations, the experience also includes two-dimensional animations made with the rotoscope technique.
A 360 degree experience
Tiare Shopping's special ledwall system allows you to give life to a truly engaging experience: in fact, the images run seamlessly along the entire balcony of the central square, creating an immersive effect reinforced by the central 7-meter high totem.
To realize the multimedia contents of "Leonardo 4.0", IKON has deployed a team composed of:
- Account
- 3D artist
- Project Manager
- Creative Director
- Video Director
- PostProduction & VFX Specialist
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